# How to run an Instagram giveaway

https://aicommentexporter.com/how-to-run-an-instagram-giveaway/

Write rules that include what Instagram's promotion guidelines require, ask people to comment (and tag friends if you want reach), then paste the post link in the picker below. It reads every comment on posts with up to 1,000 comments for free, applies your rules and draws winners and backups, with a public result page anyone can check.

Tool on the page: [Instagram Comment Picker](https://aicommentexporter.com/instagram-comment-picker/)

## Step by step

1. **Write the rules into the caption**: Prize, deadline with a time zone, how to enter (comment, tag friends), who can enter (age, countries), how the winner is chosen and contacted, and Instagram's two required lines (below).
2. **Wait for the deadline**: Comments posted after it can be left out by setting the deadline in the picker, so late entries don't count.
3. **Draw**: Paste the post link, set the same rules you published (one entry per person, how many friends to tag, a word to include, names to leave out), choose winners and backups, and draw.
4. **Check, then announce**: Open the winner's profile and check anything the picker can't see, like following you. Announce with the result page link; draw a backup if the winner doesn't reply in time.

## What Instagram requires in the rules

Instagram's Promotion Guidelines (read November 14, 2026) say the person running a promotion is responsible for the official rules, eligibility and following the law, and that every promotion must include "a complete release of Instagram by each entrant or participant" and an "acknowledgement that the promotion is in no way sponsored, endorsed or administered by, or associated with, Instagram". They also say not to encourage people to tag content inaccurately, such as tagging themselves in photos they aren't in. Source: help.instagram.com/179379842258600.

## Rules the picker can apply

- One entry per person, however many times they comment (on by default).
- Must mention friends: at least N different @names; the commenter's own name and yours don't count.
- Must contain a word or hashtag.
- Posted before or after a date and time.
- Only comments the creator liked (TikTok and Instagram), if you approve entries by liking them.
- Leave out these names, like your team; your own comments are left out by default.

## Questions

**Can it check that people follow me?** No. Instagram doesn't show anyone outside the account who follows whom without a login, so no outside picker can check it honestly. Check the winner's profile by hand before announcing, and draw a backup if they don't follow.

**What if my post has more than 1,000 comments?** Export the comments, then press "Pick winners from this file" on the finished export: the same rules, every comment.

**Can I draw from several posts at once?** Yes, up to 10 posts in one draw. See the guide on giveaways across several posts.

Updated 2026-11-14.

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